Branded Content for Coconuts
Editorial content. Every brand wants it, and for good reason. We're bombarded with commercial messaging daily, but good stories cut through the noise. They engage audiences. For The Grove, we did just that by conceptualizing a magazine that would tell the story of Coconut Grove — and its rebirth — and also help sell the area. How better to bring a neighborhood to life than through the voices of its most notable residents?
Credits
Editorial Partners: Whitehaus Media
