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A New Hotel Concept Calling

The Siren Detroit

Here The Siren

The Siren— a myth and metaphor, drawing us back to the great city of Detroit. W&CO sensitively and strategically conceived a name and hotel brand concept with poise and personality — an elegant alluring female figure — the Siren, anchoring downtowns rennaissance for visitors and locals alike. A strong but feminine tone to soften the city’s mechanical edge. Come for Detroit, stay for the Siren.

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Siren 08 1600 0x0x1301x1067 q85
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Ch ash the siren 01 365 parrot 1 1600 0x0x2500x1658 q85
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Ts stationary 01 1600 59x0x6738x4207 q85
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Ch ash nyc wsj thesiren 339 1600 0x0x4616x3183 q85
Watson company siren keychain image 01 cmyk 1600 0x0x2169x3052 q85
Watson company siren keychain image 01 cmyk 1600 0x0x2169x3052 q85
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Umbrella2 1600 0x0x2011x1369 q85
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Ch ash the siren 01 447a 1600 0x0x2500x1667 q85
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6c5a4332 cmyk 1600 0x0x2500x1667 q85
Ch ash the siren 01 365 parrot 1 1600 0x0x2500x1658 q85
Ch ash the siren 01 365 parrot 1 1600 0x0x2500x1658 q85
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