Fast Impressions for Lasting Impressions
Partnering with one of the auto industry’s most iconic names, Watson & Company built a custom experience for the auto press to put the latest Lexus IS through its paces. Guiding reporters through a weekend in the North Carolina countryside, the experience championed the IS pedigree — all while driving impressions.
Services
Art Direction
Digital
Experiential
Copywriting
Digital
Experiential
Copywriting